the promotions guru
Corporate Gifts in Boksburg

The Promotions Guru specializes in managing and executing marketing plans in all provinces, rural & urban areas in South Africa by using the latest marketing technologies and tactics to reach maximum potential.The Promotions Guru brings clients to the forefront of their industry by ulitising multiple mediums of experiential marketing complemented with effective point of sale, leading clients to unlimited possibilities.

The Promo Guru covers various fields of marketing and promotions. Experiential marketing is a form of advertising that focuses primarily on helping consumers experience a brand. While traditional advertising (radio, print, television) verbally and visually communicates the brand and product benefits, experiential marketing tries to immerse the consumers within the product by engaging as many other human senses as possible. In this way, experiential marketing can encompass a variety of other marketing strategies from individual sampling to large-scale guerrilla marketing. In the end, the goal of experiential marketing is to form a memorable and emotional connection between the consumer and the brand so that it may generate customer loyalty and influence purchase decision. In-store promotion is a marketing strategy that is meant to bring people into the store and to purchase specific items that are part of the in-store promotion. Mall Activations are an ideal way to generate brand awareness for our clients and to introduce new products/services to consumers. Customers are already prepared for spending at malls, and tend to allow for more time to learn about our clients' offerings. A promotional model is a model hired to drive consumer demand for a product, service, brand, or concept by directly interacting with potential customers. A majority of promotional models typically tend to be conventionally attractive in physical appearance. They serve to make a product or service more appealing and can provide information to journalists and consumers at trade show and convention events. A trade fair is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent market trends and opportunities.